Digital Marketing Executive
International Language Institute
El Cairo, Egypt
منذ 27 يوم
  • Qualifications in Online Marketing, Branding & Social Media.
  • Computer skills. Experience in CRM systems, EDMs, Microsoft platforms, HTML coding, Google Analytics & CMS & database driven websites.
  • Candidates with graphic design background will be highly appreciated.

  • Personal skills. We are looking for someone who is well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue.
  • He / She will have passion for creativity, content development, and analytical mindset with strong interpersonal and communication skills.

    He / She will also be working autonomously to a high level of accuracy and speed.

  • Experience : 2 -4 years in Digital marketing and social media
  • Job Brief

    The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media & online marketing roadmap.

    The digital marketing executive plays a specialized, individual contributor role in the digital Marketing & analytics activities.

    Through digital and online techniques (especially using SEO / SEM) and analysis, he / she pursues specific objectives in lead generation, lead qualification, communication and brand awareness.

    Main Responsibilities :

  • Managing IH Cairo’s websites, analyze traffic flow,
  • Collate and report back monthly on performance statistics for all digital communications across all channels, using these statistics to influence future digital activities.
  • Act as a brand guardian in terms of look and feel of online communications as well as tone of voice of content, after becoming fully immersed in IH Cairo's brand and culture.
  • Oversee the activation of social media and online marketing strategies, tools and tactics through daily communication with related agencies.
  • Monitoring return on investment for all online initiatives and campaigns.
  • Develop, measure and optimize the entire online content based on analytics.
  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments.
  • Managing the daily content calendar for all social media platforms.
  • Drive email marketing (EDMs) including developing agency briefs, collaborating with agency on creative, building and sending emails, list segmentation, testing and tracking / reporting on results.
  • Maintaining strong online marketing intelligence.
  • قَدِّم
    بريدي الالكتروني
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