Consumer Engagement Planning Manager
JTI
Cairo, Egypt
منذ 36 يوم

type : Permanent Professional level : Experienced

JTI is a leading international tobacco company with operations in more than 120 countries. We’re the global owner of world-

renowned brands such as Winston, the number two cigarette brand in the world, and Camel (outside the US). Our global brands also include Mevius, LD and Natural American Spirit, and we manufacture the internationally recognized Logic e-

cigarette brand and Ploom Tech, a major brand in the heated tobacco category.

Headquartered in Geneva, Switzerland, we employ over 40’000 people across the globe. We were recently awarded Global Top Employer for the fourth consecutive year with regional Top Employer Certification in Europe #1, Asia #1, North America #1, Africa #2 and Middle East #3.

This is recognition of our outstanding talent strategy, energizing culture and commitment to learning and development.

We are a member of the Japan Tobacco Group of Companies. For more information visit www.jti.com.

Job Purpose :

The job holder of this position will be reporting to the Marketing Director and will be in charge of constructing executional plans for Operations team-

outside retail territory- within Leisure, Key Accounts and HORECA. In addition, overlook efficiency of operations execution.

Job Responsibilities :

  • Responsible to deliver Ho.Re.Ca activation, stock availability and brand’s visibility executional plan
  • Conduct weekly analysis of on ground execution
  • Responsible for overall look and feel of BA'S
  • Responsible to build strong relationship with key persons in selected Ho.Re.Ca outlets
  • Monitor competition activities within all channels, including retail
  • Channel segmentation through continuous scouting of all outlets in Greater Cairo
  • Liaise with BTL agencies for current / future projects. In addition manage all JTI's sponsorship asset portfolio with suppliers
  • Responsible to deliver quarterly reports to improve and increase operation execution efficiency
  • Job Prerequisites :

  • University degree from a relevant discipline
  • Minimum of 5 years’ experience in FMCG- with relevant experience in activations events and planning
  • Fluent English and good computer skills (Microsoft office)
  • Ho.Re.Ca channel expert with Activation / Events background and experienced in dealing with agencies.
  • Excellent negotiation skills
  • Good presentation skills
  • Shift Type : Egypt

    Job Segment : Marketing Manager, Manager, Marketing, Management

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